LAS VEGAS (Oct. 19) – Set along the Colorado River 90 miles south of Las Vegas, Laughlin, Nevada is inviting travelers to trade the tightly scheduled vacation for a getaway with room to wander. Its new “Keep It Floaty” campaign captures that easygoing approach with decidedly unexpected twists on quintessential Laughlin experiences, including the campaign’s central character floating through a resort restaurant on a lounge chair and cruising across the casino lobby on a jet ski. Most importantly, the campaign reminds travelers that Laughlin offers a refreshingly different kind of vacation where fun comes without the friction, and visitors can come as they are and go with the flow.
The destination behind the playful creative offers plenty of possibilities: boat trips on the Colorado River, stone labyrinths tucked into the scenic Mojave Desert, golf across six area courses and an upcoming entertainment calendar that ranges from Nelly and Lil Jon to holiday performances.
For travelers who shy away from strict plans and prefer to leave a little room for the vacation to find them, here are five ways to “Keep it Floaty” in Laughlin:
Make the River the Main Event
Visitors can experience the water at their own pace and embrace the "Keep It Floaty" vibe all year long, whether seeking high-speed thrills or a leisurely glide down the river. Experience the picturesque river landscapes aboard a tour from Laughlin to the London Bridge in Lake Havasu City, AZ with London Bridge Jet Boat Tours or drift into a relaxing evening aboard the area's premier dinner cruise with Laughlin River Tours. For an effortless day floating under the sun, visitors can also rent jet skis, kayaks and paddleboards directly from the riverfront resort docks.
Plan a Night Out
Entertainment kicks off with an impressive lineup of live shows and festive events, starting with hip-hop legends Nelly and Lil Jon at the Laughlin Event Center on Saturday, Oct. 24, followed by country star Bailey Zimmerman on Saturday, Nov. 14. The season continues with classic holiday traditions, including The Nutcracker Ballet at Don Laughlin’s Riverside Resort Hotel & Casino on Thursday, Dec. 10 and Cirque Musical Holiday Wonderland at Edgewater Casino Resort on Saturday, Dec. 12.
Riverside Relaxation
Unwind across Laughlin’s eight scenic riverside resort properties, including Aquarius Casino Resort, Don Laughlin’s Riverside Resort Hotel & Casino, Edgewater Casino Resort, Golden Nugget Laughlin Hotel & Casino, Harrah’s Laughlin Beach Resort & Casino, Laughlin River Lodge Hotel & Casino, The New Pioneer, and Tropicana Laughlin. Guests can pair amazing value with non-stop entertainment and peaceful riverfront relaxation, taking advantage of full-service spas, private cabana pools, and scenic waterfront dining options steps from the shoreline.
Exploring the Desert
Take in the desert scenery along the 10.5-mile Colorado River Heritage Greenway Trail, winding past unique rock formations and native wildlife before ending at the historic Davis Dam. For a grounded reset, venture to the nearby Laughlin Labyrinths, a collection of nine serene stone mazes ranging from 25 to 55 feet, including a 36-foot octagon and a 33-foot square, hidden just off Thomas Edison Drive.
Hit the Fairways
Boasting over 300 days of annual sunshine, Laughlin is a premier destination for golfers looking to play year-round. Players can test their skills across six manicured courses offering everything from rolling desert dunes and elevation changes to scenic riverfront views. Whether you are looking for a championship layout or a relaxing afternoon on the greens, course options include El Rio Golf Club, Huukan Golf Club, Laughlin Ranch Golf Club, Los Lagos Golf Club, Mojave Resort Golf Club, and Rivers Edge Golf Club.
To start planning the ultimate river getaway, visit www.visitlaughlin.com.
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About Laughlin
Located 90 miles south of Las Vegas, Laughlin is a unique resort destination with a relaxed and friendly atmosphere that welcomes nearly 1.5 million visitors annually. This oasis along the Colorado River boasts many options for water sports and boating activities, including eight resorts with stunning accommodations that offer fine dining, spa experiences, golfing, and a close proximity to the recreational paradise known as Heritage Trails. Laughlin has also become a leading special event destination in the Southwest. For more information, visit www.visitlaughlin.com.