Fremont Street Experience Unveils New Viva Vision Screens in Las Vegas
December 19, 2019
LAS VEGAS -- Prior to the official unveiling on New Year’s Eve, Fremont Street Experience held a special preview of the dazzling, all-new visuals created exclusively for its newly-upgraded Viva Vision screen on Thursday, Dec. 19, 2019, featuring a sneak peek of the all-new signature light show, “MIXology.” The groundbreaking show concept was inspired by “synesthesia,” a perceptual phenomenon where music, art and emotion collide to create an immersive, multi-sensory experience on a grand scale, and will take visitors on a visual and musical journey while helping breathe new life into downtown Las Vegas.
By fusing Watchfire Sign’s cutting-edge technology with Mosaic’s innovative graphics, the jaw-dropping content will exploit 49.3 million LEDs alongside a state-of-the-art, 550,000-watt, concert-quality sound system. With an entirely new collection of stunning visuals and 3D graphics, the revitalized canopy will soon illuminate the pedestrian mall with 16,433,152 pixels and 5,000 Nits, making it seven-times brighter than the existing canopy with four-times the resolution allowing the screen to be seen 24 hours a day for the first time in its existence.
In partnership with the City of Las Vegas and the Las Vegas Conventions and Visitors Authority, Fremont Street Experience will host the official unveiling of the $32 million renovation of Viva Vision on Dec. 31, 2019 during America’s Party Downtown.
Jim RoseLVCVAUnited Statesjrose@lvcva.com702-892-0711